@Brochure design for marketing a kid's board game
Things I Mastered
Branding and Identity, User-Centered Design, Illustration and Visual Storytelling, Marketing and Communication, Packaging and Print Design, Psychology of Play, Typography and Readability for kids, Emotional Design
@Koochin's kid's board game design, focusing on play and learning through interactive elements
My Growth Journey
The Koochin project introduced me to user-centered design for children, particularly within the context of board games and gamification. I focused on selecting optimal colors, typography, and interactive elements to ensure an engaging and intuitive experience for young users.
Additionally, I tackled the challenge of designing marketing materials targeted at parents, creating layouts and structures that effectively communicated the product's value and encouraged parents to purchase it for their children.